At the beginning of April, 20 of our Come to Hamburg Instagrammers visited the Museum of Hamburg History. There, since November last year, the exhibition „EINE STADT WIRD BUNT. Hamburg Graffiti History 1980-1999,“ has been on display. Almost 500 exhibits, including photos, texts, sketchbooks, spray cans, newspapers, magazines, records and accessories have been assembled by the curators Oliver Nebel, Frank Petering, Mirko Reisser and Andreas Timm.
Together with the four curators, we took a look at the fantastic exhibition „Eine Stadt wird bunt“ (A city becomes colorful) and tried out the app for the exhibition during a walk across the Reeperbahn. All in all, the participants informed almost 380,000 followers about the exhibition and the app on this day and drew attention to what is currently taking place in Hamburg.
Since the beginning of the 1980s, Hamburg’s cityscape began to change. However, the originators of the change were not city planners – but graffiti writers. Over time, the gray Hamburg, dominated by post-war architecture, transformed into a colorful and diverse city that soon became one of the epicenters of the graffiti and hip-hop scene in Europe – along with Paris, Amsterdam or Munich.
The multimedia smartphone app for the exhibition connects the exhibition with the urban space. An interactive map makes it possible to visit 55 relevant locations of Hamburg’s graffiti scene. The participants of the Instawalk also tried this out on site; with a style creator, it is possible to create your own 3D sign and use it directly as an image or video under the hashtag #einestadtwirdbunt for social media communication. In this way, existing city culture is also connected with art and one’s own creativity and carried from Hamburg into the world. The exhibition will run until July 31, 2023.